Get It Straight: Who are the Eastwood Crowd?

On Clothes: Most of the people who go to the establishments of Eastwood City, dress up. Most are in business attire, or in fancy clothes. The girls wear mostly shorts, short skirts and dresses (if they’re not in business attire). I think there are “dressier people” in the mall as compared to the other part of Eastwood City (City Walk - where cinemas 1-4 are). The people who don’t dress up are the people who aren’t inside the establishments themselves. For example: there are a lot of people hanging out outside the Eastwood Mall (either with pets or without pets). Most of the people hanging out outside by the fountain are not that dressed up – they’re the ones sitting on the ledges.

On Age: High school! (well at least they look like they’re in high school) At night there are a lot of “kids” who DRESS UP. This “phenomenon” is seen mostly on the weekends. I think they see Eastwood as “THE place to be” – something like the greenbelt of QC. When I visited Eastwood Thursday night, there weren’t a lot of high school kids – when I did see some kids though, they were still dressed up, but not as fancy as the kids I see on weekends when I go to Eastwood. --- There are also a lot of yuppies, and not that much senior citizens. On the Thursday that I went, the majority was definitely the yuppie crowd.

On Jobs: it’s very apparent that there are a lot of call centers in Eastwood– even on weekends I see call center agents smoking outside the buildings... “they usually travel in packs.” Late on weekends though, McDonalds in the place to be. Almost everyone there are call center agents, taking their break from work. On the Thursday that I went though, there weren’t a lot of call center agents hanging around.

- Observations of Kylee Lagman, August 19, 2010/Thursday